Download Telmar's Multibasing™ Case Study

Gain New Insights with Data Integration

Integrating data with the help of media software can provide fresh perspectives into datasets and suggest strategies that differentiate audiences more effectively. 

How Multibasing™ works to integrate data:

  • Identifies key demographics to match audience segments.
  • Link samples of data sets to best answer "is my advertising working?"
  • Digs around datasets to find new approaches, differentiators, or information that competitors are not identifying.

This case study provides examples of successful Telmar clients that have used Multibasing™ and gained greater insight into:

  • Audience segments
  • Multi-platform activity
  • Using & fusing existing research to make more data-driven decisions

Telmar clients that are featured in the case study include:

  • Channel 4 in the UK
  • The Guardian
  • Exertion Media

Fill out the form to the right to download the case study and learn more about Multibasing™. 

Download the Multibasing™ Case Study

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“We provide clients with solid tools for understanding their customers and building unique strategies for determining the best audiences across all media platforms using the data they prefer.”

- Corey Panno, President, Telmar Group inc.